No.1 Reason Authors Give up on Writing
“What will people think about me?”
This faith-breaking doubt afflicts writers when they start writing their own book. They might start with all
All About Ghostwriting and Ghostwriters
You have a goal in your mind about building your brand and your business, but the path towards it seems hard to
I Always Jump
“I always jump!”
That’s what I often tell people. When I am in doubt and the reasonable, rational part of me says ‘No,’
Does The ‘Jump In & Just Write’ Rule Work For A Book?
I work with business leaders and coaches to help them create books which explain their ideas to a larger audience. This is
The 3 Super Powers of Ghostwriting
Ghostwriting is much more than hired help…It is a process and a ghostwriter can empower your idea and your book with these
My Step-by-Step Ghostwriting Process
“It is well known that a vital ingredient of success is not knowing that what you’re attempting can’t be done”- Terry Pratchett
It’s
To Blog or to Book?
Should you blog about your ideas for a specific niche or create a book about them?
The Greatest Obstacle in Creating Your Authoritative Business Book
Business leaders and entrepreneurs usually dream of writing their business books. As far as dreams go, that’s a very achievable
Why ‘Thought Leadership’?
Thought Leadership is not plain vanilla blogging. It’s definitely much more than that…
In these noisy times, Thought Leadership is branded by many
Micromanaging the Death of a Startup
I have been writing from a co-working space for some time now. Peopled by the usual suspects- freelancers, start-ups, small companies
3 Steps to Creating Killer Email Follow-Up Campaigns
Planning to write email follow up campaigns to sell a product or service?
The first thing is obvious:
Each mail has to say something
How to Create Sticky Messages?
How to create copywriting messages that stick in minds
Creating Irresistible Email Campaigns
The 1-2-3 of email campaigns reads like this:
- Write an interesting, eye-catching headline
- Continue with a mail that interests and sells the idea of
Wanted: A Courageous Writer
Why is writing so much more difficult than reading?
Why do that brilliant storyline and that sparking dialogue that resounds in my mind
Now Stephen King Tells Me!
Today seemed to go the same way my days were going for the past two weeks…
Days where I spent my time doing